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About Royalstar
Government enterprise cooperation, polishing the national brand name card!
In order to promote the sustainable and healthy development of the Royalstar brand, on August 9, the Royalstar Group Seminar on Market Counterfeiting was held in Royalstar University for Entrepreneurship and Innovation. Li Guangshui, Director of Changfeng County Shuangfeng Market Supervision Institute, Fan Xudong, Secretary, Wang Dongmei, Director, Pan Baochun, Chairman of Royalstar Group, Pan Qiwen, Assistant President and other relevant leaders attended the meeting.
Data:
2025-06-19 08:52
In order to promote the sustainable and healthy development of the Royalstar brand, on August 9, the Royalstar Group Seminar on Market Counterfeiting was held in Royalstar University for Entrepreneurship and Innovation. Li Guangshui, Director of Changfeng County Shuangfeng Market Supervision Institute, Fan Xudong, Secretary, Wang Dongmei, Director, Pan Baochun, Chairman of Royalstar Group, Pan Qiwen, Assistant President and other relevant leaders attended the meeting.
At the meeting, the leaders deeply analyzed the current market environment faced by Royalstar's crackdown on counterfeit goods, and discussed the brand quality, brand rights protection and related measures. Everyone had a heated discussion around topics such as strengthening standardized operations, alleviating difficulties in safeguarding rights, strengthening industry self-discipline, and promoting social governance. They also put forward valuable opinions based on the key and difficult issues in the relevant consumption field.
Pan Baochun, chairman of Royalstar Group, pointed out that customers are the core assets, service is the core competence, and brand is the core value. Royalstar must do something, start the brand defense war, and polish the national brand name card. Internally, the group adopts a systematic organizational structure, empowering through management, strengthening top-level design, process supervision, and post accountability; Externally, the group adheres to a market-oriented approach, customer-centric approach, and strengthens the timeliness of service and after-sales feedback. Taking a dual approach, comprehensively protecting the legitimate rights and interests of consumers, maintaining the brand image of the enterprise, and promoting the smooth implementation of the group's 14th Five Year Plan. It is hoped that the market supervision unit will give comments and suggestions and take necessary measures to strengthen the guidance and supervision of Royalstar's crackdown on counterfeit goods.
Li Guangshui, director of Changfeng County Shuangfeng Market Supervision Institute, said: Royalstar, as an outstanding enterprise representative, has made achievements and contributions that are obvious to all. As a market supervision unit, Royalstar will support and encourage it to take necessary measures to safeguard its legitimate rights and interests. Subsequently, the leaders of Shuangfeng Market Supervision Institute, in combination with relevant laws, regulations and work experience, gave specific suggestions on the problems Royalstar Group should deal with in the process of market rights protection.
In recent years, Royalstar Group has won unanimous praise both inside and outside the industry with its high-quality product strength, technical ability and service ability. However, with the continuous growth of the group and the rapid improvement of brand popularity, some criminals, under the name of Royalstar brand, produce and sell counterfeit products in an attempt to sell them to rural areas with poor supervision, which has seriously damaged the brand image of Royalstar and the legitimate rights and interests of consumers. In order to combat counterfeiting and eliminate the market improvement mechanism, Royalstar Group actively responded to the government's call for "high-quality consumption" by taking multiple measures, Strive to create a high-quality, safe, and comfortable market environment, while safeguarding the legitimate rights and interests of consumers, to achieve high-quality development of the brand.
As a deputy to the National People's Congress, Chairman Pan Baochun has long paid attention to the purification of the consumer market (especially the rural consumer market) and the revival of Shinise and old brands. As early as the National People's Congress and the National People's Congress held in March this year, he mentioned the above matters in his proposals and provided reasonable suggestions. Among them, the Proposal on Purifying the Rural Consumer Market and Ensuring the High Quality Consumption of Farmers has been approved by the State Administration for Market Regulation that the supervision of the rural consumer market is an important part of the market supervision work and also needs
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